Lyft, Inc. (LYFT) is moving beyond its roots as a primarily North American rideshare platform. Autonomous vehicle partnerships, European acquisitions and partner-linked rides are making the company a broader mobility network with more transportation supply across more markets.

The strategy has appeal because Lyft can expand its addressable market without owning every vehicle, taxi fleet or autonomous vehicle (“AV”) system. The risk is control. As more rides come through partners, Lyft must prove it can keep enough influence over pricing, customer relationships and marketplace economics.

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