(The Center Square) – A conservative group is launching a new advertising campaign in Michigan's U.S. Senate race, backing Republican Mike Rogers as one of its top candidates for the 2026 election.
AFP Action made the announcement this week that it is investing $5.6 million in advertising across seven competitive U.S. Senate battleground states, including Michigan, Ohio, North Carolina, New Hampshire, Alaska, Montana and Iowa.
The group’s Michigan ad, titled “Workhorse,” portrays Rogers as a candidate focused on cutting government spending, reducing regulations and lowering taxes.
The campaign will run on digital and streaming platforms and is aimed at both persuadable swing voters and Republican base voters, according to AFP Action.
“This election comes down to two paths. One leads to higher taxes, more government, and less freedom. The other leads to more choices, more opportunity, and more freedom,” said Nathan Nascimento, the executive director at AFP Action. “Our candidates are the ones leading on that second path—and we know it's working, because we're moving voters toward them every day at the doors. Given the choice between more government and more freedom, voters are choosing freedom.”
The organization said this advertising campaign builds on its other grassroots efforts, including door knocking across those same seven battleground states.
Rogers is the Republican nominee for Michigan's open U.S. Senate seat and will face Democrat Abdul El-Sayed in November.
Elyse Apel, a graduate of Hillsdale College, is a reporter for The Center Square covering Minnesota and Michigan. Her work has appeared in a range of national outlets, including the Washington Examiner, The American Spectator, and The Daily Wire.
Originally published on thecentersquare.com, part of the BLOX Digital Content Exchange.
Please disable your ad blocker, whitelist our site, or purchase a subscription
Sorry, an error occurred.
Already Subscribed!
Cancel anytime
Thank you .
Your account has been registered, and you are now logged in.
Check your email for details.
Submitting this form below will send a message to your email with a link to change your password.
An email message containing instructions on how to reset your password has been sent to the email address listed on your account.
No promotional rates found.
Secure & Encrypted
Thank you.
Your gift purchase was successful! Your purchase was successful, and you are now logged in.
| Rate: | |
| Begins: | |
| Transaction ID: |
A receipt was sent to your email.
(0) comments
Welcome to the discussion.
Log In
Keep it Clean. Please avoid obscene, vulgar, lewd, racist or sexually-oriented language.
PLEASE TURN OFF YOUR CAPS LOCK.
Don't Threaten. Threats of harming another person will not be tolerated.
Be Truthful. Don't knowingly lie about anyone or anything.
Be Nice. No racism, sexism or any sort of -ism that is degrading to another person.
Be Proactive. Use the 'Report' link on each comment to let us know of abusive posts.
Share with Us. We'd love to hear eyewitness accounts, the history behind an article.