Cloudflare NET is seeing stronger demand for its Secure Access Service Edge (SASE) and Zero Trust offerings as companies look to adopt artificial intelligence (AI) more securely. Management said the key reason big companies are approaching Cloudflare is that they know they need AI but want to deploy it securely. This is creating new opportunities for the company’s SASE and Zero Trust platforms, particularly as enterprises need to secure AI agents in addition to human users, which could help the company expand market share, win larger enterprise deals and compete with established players like Palo Alto Networks PANW and Zscaler ZS in the SASE and Zero Trust markets.

Cloudflare believes its developer-focused approach gives it an advantage in this market, as the companies will have more AI agents working across their organizations and will need a security model designed for these agents. In one example, a large U.K. government agency was evaluating a first-generation Zero Trust provider but reconsidered the project after discussing its plans for AI agents with Cloudflare. Here, the agency canceled its existing request for proposal and is now reevaluating the project with an agents-first approach. Management said that its developer-focused approach has helped its SASE and Zero Trust platforms gain significant share over the past six months.

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