Groupon (GRPN) Q2 Earnings: How Key Metrics Compare to Wall Street Estimates

While investors scrutinize revenue and earnings changes year-over-year and how they compare with Wall Street expectations to determine their next move, some key metrics always offer a more accurate picture of a company's financial health.

Since these metrics play a crucial role in driving the top- and bottom-line numbers, comparing them with the year-ago numbers and what analysts estimated about them helps investors better project a stock's price performance.

Here is how Groupon performed in the just reported quarter in terms of the metrics most widely monitored and projected by Wall Street analysts:

• Gross Billings: $413.75 million versus the two-analyst average estimate of $422.09 million.
• Geographic Revenue- North America: $98.21 million versus $99.98 million estimated by two analysts on average. Compared to the year-ago quarter, this number represents a -1.8% change.
• Geographic Revenue- International: $26.46 million versus $27.37 million estimated by two analysts on average. Compared to the year-ago quarter, this number represents a +2.9% change.
• Geographic Revenue- North America- Local: $92.89 million compared to the $95.55 million average estimate based on two analysts. The reported number represents a change of -1.7% year over year.
• Geographic Revenue- International- Goods: $1.44 million versus the two-analyst average estimate of $2.16 million. The reported number represents a year-over-year change of -36.5%.
• Geographic Revenue- North America- Goods: $0.86 million compared to the $0.3 million average estimate based on two analysts. The reported number represents a change of -26.1% year over year.
• Geographic Revenue- International- Local: $23.98 million compared to the $24.69 million average estimate based on two analysts. The reported number represents a change of +8% year over year.
• Geographic Revenue- International- Travel: $1.04 million compared to the $0.96 million average estimate based on two analysts. The reported number represents a change of -16.4% year over year.
• Geographic Revenue- North America- Travel: $4.46 million compared to the $4.13 million average estimate based on two analysts. The reported number represents a change of +2.8% year over year.
• Revenue- Local: $116.87 million versus the two-analyst average estimate of $119.8 million. The reported number represents a year-over-year change of +0.2%.
• Revenue- Travel: $5.51 million compared to the $5.08 million average estimate based on two analysts. The reported number represents a change of -1.5% year over year.
• Revenue- Goods: $2.3 million versus $2.47 million estimated by two analysts on average. Compared to the year-ago quarter, this number represents a -32.9% change.

View all Key Company Metrics for Groupon here>>>

Shares of Groupon have returned +6.9% over the past month versus the Zacks S&P 500 composite's +3.3% change. The stock currently has a Zacks Rank #3 (Hold), indicating that it could perform in line with the broader market in the near term.

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